Our company has had a very trusting relationship with Brady Ware & Company for over 25 years. When it became time to sell the business, we liked the idea of keeping our financial information in one place by engaging Brady Ware Capital to assist us. We trusted Brady Ware and liked the overall reputation of the group.
Brady Ware Capital created a detailed company overview that highlighted the value associated with our 47 year old company. Their marketing plan was brilliant. They also identified and contacted potential buyers, and then they negotiated the terms of the sale. They took all the work off our shoulders and let us concentrate on running our business during this process.
We found the Brady Ware Capital team very personable. They put in the effort to understood every aspect of our company so that they could best represent us in the sales process. They handled the entire process with a high degree of confidentiality which was also very important to me.
The team showed grace and calm under pressure. That is so key in selling a company because there can be many twists and turns. Their business experience and financial skills allowed them to effectively navigate us through the issues. There was a moment where we didn’t think the sale was going to happen. Cliff’s creativity was key in finding a solution that enabled the transaction to be completed.